Sharp, practical thinking on Meta and Google ads, lead generation, measurement, and AI for local and home-service businesses.
Connect Playwright CLI to Claude Code and it drives a real browser to test your web app and fix its own bugs, gather contact info while routing around blocks, and run logged in tasks using a saved session, all wrappable into skills you can schedule.
AI ExcellenceWrap Claude Code in an auto research loop with a zero to 100 scoring function and short timed attack runs, and it becomes a white hat pen tester that probes the headers, paths, APIs, caches, and tokens on your own site, keeping the winning attacks and discarding the rest until it confirms what is actually secure.
AI ExcellenceSet Claude up by leaving personal preferences blank, turning on artifacts and the analysis tool, and connecting GitHub and Drive. Lean on Projects and extended thinking for hard work, and accept the limits, so you point it at code, data, and writing where it actually wins.
AI ExcellenceJob stacking is working two or more full-time remote roles at once, and AI is what makes it sustainable. The real lesson for any business owner is the same one that lets a product manager scale from 80K to over 400K: train an AI layer to absorb the repeatable work.
AI ExcellenceClaude's new memory import brings your history from other chatbots into one place, removing the main reason people never switched. Here is how a real estate team could use it.
AI ExcellenceResearch now backs the feeling. AI does not reduce work, it intensifies it, a Harvard Business Review study of 1,488 workers named the resulting cognitive exhaustion AI brain fry, and an MIT EEG study found that leaning on ChatGPT measurably weakens your ability to think from scratch.
AI ExcellenceClaude Cowork is Anthropic's research-preview agent that organizes files, runs your browser through the Chrome extension, and works tasks in parallel inside one app. It is essentially Claude Code rebuilt for non-developers, with unreliable external connectors as its main current limit.
AI ExcellenceClaude Cowork is a simpler, more proactive agent that gets repetitive knowledge work done, and pairing it with a skill, a reusable file holding your brand and instructions, is what keeps its output consistent. Here is how I would put it to work.
AI ExcellenceOpenAI's GPT Image 2.0 posts the largest gap over rivals on record, with text rendering and front-end coding strong enough that the next step is turning a generated design into a working website.
AI ExcellenceGPT 5.5 wrote all the code, tests, documentation, and commits for a working real-time strategy game in a few hours, with parallel agents handling coding, live testing, and image generation, so the person guiding it could focus only on design. Here is how I would put that same delegation to work in a business.
AI ExcellenceAnthropic's new Chrome extension gives Claude full control of your browser, and connecting it to Claude Code with a single /chrome command lets one agent build an app, drive the browser to test it, wire up a backend, and set up sign-in by clicking through the console itself.
AI ExcellenceYou rebuild a web app's features as a mobile app on a vibe-coding platform using Claude Opus 4.5, add a cloud database and sign-in through plain-English prompts, then publish to the App Store with an Apple developer account and a free Expo account, all without hand-writing code.
AI ExcellenceThe highest-leverage Claude Code habits are to run /init for an auto-generated project cheat sheet, default to plan mode so Claude researches before it edits, manage context with /compact and /clear, and scale up with parallel sub-agents, git worktrees, and the Context 7 MCP for current documentation.
AI ExcellenceGTC 2026 was really about agents and the economics of running them. NeMo Claw installs a local agent in one command, Jensen Huang argued a $500K engineer should burn $250,000 a year in tokens, and hybrid routing quietly takes the cost off the table.
AI ExcellenceAn AI agent is a team of specialized sub-agents assembled from seven components and wired together with a handful of proven workflows. Here is the framework I use to decide what to build and how to build it.
AI ExcellenceSpot a viral idea inside a niche you already know, time your build to a major model release, make your landing page state the value in one sentence, and market organically, then reach 10,000 dollars a month before worrying about competition.
AI ExcellenceGPT-5.4 thinking adds native computer use, builds finished decks and spreadsheets from a single prompt, and cuts hallucinations by a third versus the prior model. Coding and default writing tone still have rough edges. Here is the honest picture for a real business.
AI ExcellenceThis week Claude and ChatGPT both shipped interactive visual learning, Perplexity opened its cloud agent to all paid plans, and Canva and Photoshop both added one-prompt image editing. When everyone ships the same feature, the edge is no longer the feature but knowing which version fits your real work.
AI ExcellenceChatGPT memories, Gemini personal intelligence that reads your YouTube and Chrome history, and even ads all trace back to one goal: knowing you well enough to tailor every answer. The business move is to feed AI real context so it amplifies what you already do well.
AI ExcellenceTreat agents like a workforce on a schedule: collaborate with them by day, then hand off one command so they run unattended overnight, with an orchestrator driving Claude Code and Codex as sub-agents.
AI ExcellenceYou do not rebuild the whole product. You clone only the one or two features your team actually uses and call the same model at API cost, building a tailored internal tool that is far cheaper than the app it replaces.
AI ExcellencePerplexity Computer is a cloud agent that browses the open web without getting blocked and routes each task to the best of 19 models. It is impressive on research, but at 200 dollars a month with fast-burning credits it is still early. Here is the practical read.
AI ExcellenceA Git worktree is a copy of your project folder that shares the same Git history, so each AI agent gets an isolated workspace and multiple agents can build, fix, and review in parallel without ever clashing over the same files.
AI ExcellenceStop asking your AI coding agent to design a website from scratch. Feed it polished components from a library, copy each component's ready-made prompt, and upgrade your site one section at a time.
